• Snow Monkeys & Hokkaido Tour and Workshop 2020
            Japan Snow Monkeys and Hokkaido Tour & Workshops 2020
          • Complete Namibia Tour & Workshop 2020
            The Complete Namibia Photography Tour & Workshop 2020
          • Hokkaido Winter Landscape Photography Adventure
            Hokkaido Winter Landscape Photography Adventure 2020
          • Snow Monkeys & Hokkaido Tour & Workshop 2021
            Japan Snow Monkeys and Hokkaido Tour & Workshop 2021
          • Complete Namibia Tour & Workshop 2021
            The Complete Namibia Photography Tour & Workshop 2021
          • Hokkaido Winter Landscape Photography Adventure Tour & Workshop 2021
            Hokkaido Winter Landscape Photography Adventure 2021
          • Monumental Icebergs
            Antarctica (inc. South Georgia, Falklands & Patagonia)
          • Pensive Power
            The Wildlife of Japan
          • Landscape of Japan Cover Image
            Landscapes of Japan
          • The Scowl
            Namibia
          • Camels and Handler in Sahara
            Morocco
          • Iceland
          • Greenland
          • City
          • Pipe Dreams
          • Flowers
          • Flowerscapes
          • "The Nature of Japan" Exhibition Video
          • Polar Pioneer in Paradise
            Antarctica & South Georgia 2012
          • Canon HQ Exhibition Video Screenshot
            Canon HQ Exhibition and Showroom Video
          • Meguro River Sakura
          • Morocco 4K Slideshow
          • Himba Goat Herding
            Namibia 4K Slideshow
          • The Annular Eclipse
          • The Moon
  • Gear
  • 0
Jeff Brown on LinkedIn for Photographers

Jeff Brown on the Power of LinkedIn for Photographers (Podcast 656)

Japan Winter Wildlife 2019 Tour 2 Travelogue 2 (Podcast 655)
Ibarionex Perello on Making Photographs (Podcast 657)

Jeff Brown is a photographer, and perhaps more importantly for this conversation, a marketing guru and expert in using LinkedIn, and today in our conversation he shares a myriad of invaluable tips and tricks to help photographer’s make the most of the platform.

Jeff has a varied background, starting out as an engineer in the Royal Navy, before taking a post as a photographer, then on leaving the navy build no less than five successful high-volume photography businesses, then lost £120,000 in a pub venture that went the wrong way. Unswayed though, he is now working with photographers in 21 countries and is building a sizeable social media following himself.

With 660 million people on LinkedIn, it’s obviously a sizable audience to try to reach, and Jeff gives us plenty of ideas on how as well as why photographers should be doing just that, starting by “niching” your profile. Generalists are special to nobody, Jeff says.

We touch on a number of things that Jeff believes people should avoid doing on LinkedIn as well, and Jeff talks a little about his book on The Photographers Missing “Link“edIn: Your Step by Step Guide on How to Make a Ton of Money on LinkedIn, which you can find on Amazon here. Note though that Jeff is currently updating this book, so you might want to wait for the updated edition, hopefully, available around May 2019.

Jeff also mentions his Facebook Group The Awesome Photographers Group.

Catch up with Jeff on LinkedIn or his website Focus on Marketing, and feel free to leave either of us questions in the comments section below.

Please note that there will be no Member’s eBook for this episode, as it was not scripted.


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Japan Winter Wildlife 2019 Tour 2 Travelogue 2 (Podcast 655)
Ibarionex Perello on Making Photographs (Podcast 657)
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